Content Marketing Strategy
We helped Global Services Ltd establish themselves as thought leaders in their industry through a comprehensive content marketing strategy.
Global Services Ltd
September 2023
Content Creation, SEO, Social Media Marketing
Project Overview
Global Services Ltd, a B2B service provider, wanted to establish themselves as thought leaders in their industry and generate high-quality leads. They approached Digital JSR to develop and implement a content marketing strategy that would help them achieve these goals.
The Challenge
Global Services Ltd operated in a niche industry with complex services that were difficult to explain. They needed to create content that would simplify their offerings while demonstrating their expertise. Additionally, they had previously struggled to consistently produce high-quality content.
Our Solution
We developed a content marketing strategy that focused on creating in-depth, educational content that addressed their target audience's pain points and questions. We created a mix of blog posts, whitepapers, case studies, and videos. We also implemented a distribution strategy to ensure the content reached their target audience.
The Results
Here's what we achieved with this project.
Organic Traffic Increase
Lead Generation
Time on Site
Conversion Rate
"Digital JSR's content strategy helped establish us as thought leaders in our industry. The quality of content they produce is exceptional, and it has significantly improved our brand authority."
David Wilson
Operations Director, Global Services Ltd